Independent publishing
Midemar
One good piece beats ten quick ones.
Reader-supported, so our incentives point at you rather than at advertisers.
The practice covers reporting, editing and publishing, and has been based in Asheville, North Carolina since 1998.
At a glance
- Established
- 1998
- Based in
- Asheville, North Carolina
- Correspondence
- [email protected]
- Reply time
- Within two working days
- Background
- How the practice runs
Practice record
Figures stated as of 2026. Registered office at 61 Kiln Street, Asheville, North Carolina.
Areas of work
Each line below is work we do regularly rather than a capability we could theoretically staff. If it is not listed, we will say so and point you at someone who does it.
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Archive
Everything we have published, free to read, no wall.
Scope and fees -
Weekly edition
One considered piece each week, sent on the same morning.
Scope and fees -
Reader mail
We read everything and reply to most of it.
Scope and fees
How engagements are run
Written scope first
Nothing starts without a short brief we both sign off. It states what is included, what is not, and what we need from you to hold the dates.
Priced per engagement
We quote the piece of work, not the hour. If the scope moves we price the change and tell you before we do it — never in the invoice afterwards.
The person you meet does the work
No handover to a junior team after signature. That is the practical limit on how many clients we take at once, and we would rather keep it.
Start with a conversation, not a proposal
Tell us the decision you are facing. If we are the wrong people for it you will know inside a day, and it will not cost you anything. See how we handle what you send us in our privacy notice.